FROM TRADITIONAL RETAIL TRADE TO INNOVATIVE E-COMMERCE PLAYER
These are exciting times for Jelmoli. Jelmoli is currently investing heavily in new and innovative technologies and will continue to do so in the coming years. "Our goal is to offer our customers an unforgettable shopping experience that combines the offline and online worlds," says Marc Huber, Head of Customer Experience & E-Commerce and member of the Jelmoli management team.
Jelmoli announced the opening of three new stores at Zurich Airport. "We are particularly excited about the opening of the digital Jelmoli Concept Store in spring 2020! "We want to bring the same first-class shopping experience we offer in our department store online". Their plan is to create a walk-in store with only 200 square meters, which will offer an almost complete range of Jelmoli's flagship store in Zurich. "It will be unique in Switzerland. Our customers will be able to order products in a modern and stylish online shop. Some products will even be delivered immediately within 30 minutes to collection zones within the airport", explains Huber.
Today, quality products and brands are not enough for customers to visit a department store. It is the best shopping experience that makes the difference, one of Jelmoli's key strengths.